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Main » Academics & Education » Books Review
 

Freakonomics ? A Journey on Challenging Conventional Wisdom through Economics

 

Author: Leanne Hoagland-Smith

Reading a book about economics is probably good for anyone in today's business world or for myself, a small business coach. Yet, the authors, Steven D. Levitt and Stephen J. Dubner, of Freakonomics provided their readers a lot more than just numbers.

The first hook that I received was how the authors defined morality and economics. Not, I am not going to share those definitions with you. You need to buy the book or check the book out at the local library.

Then the authors proceeded to connect seemingly unrelated events through 6 chapters from What Do Schoolteachers and Sumo Wrestlers Have in Common? to What Makes a Perfect Parent? using the science of measurement. These are not your standard economic topics by conventional wisdom. Their efforts reminded me of the Connections television series hosted by James Burke (science historian) that debuted in the late 1970s.

What the authors accomplished for me was:

  • To confirm through some unique examples that we as human beings have a tendency to confuse cause and effect
  • To look beyond the accepted conventional wisdom with a different perspective by asking the unasked questions

In far warning, part of this book might be viewed quite negatively by some readers. The authors did their best to balance their findings against anticipated moral outrage.

Again, conventional wisdom many times has us throwing out the baby with the bath water. Levitt and Dubner are asking you to question what you truly know against what you have been told. You may not agree with their findings, but the process of open and honest questioning should be the conventional wisdom within every individual.

Author Bio:

Leanne Hoagland-Smith

Good Day. Thanks for visiting. I hope that you have enjoyed my articles. In 1999, I founded ADVANCED SYSTEMS because I saw that performance could and should be doubled in warp time. Individuals, small and large businesses could not afford expensive solutions that may or may not deliver improved results in 12 months.

From my corporate, small business and education experiences, I recognized the individuals must have opportunities for connecting their passion to their purpose to secure the desired performance results, but many lacked the necessary skills, strategies and tools.

With over 20 years in sales management and 10 years in education, I understand how to unite productivity with profitability by developing a proactive working culture. My previous experiences resulted in cost savings through one of the first implementations of a computer software in a wholesaler distributor to the creation of a vendor performance assessment.

Since facilitating over 500 sessions, developing and editing over 25 training programs and writing numerous articles focusing on performance improvement, I bring a results focused approach to my clients. Also, I am proud to be one of the first five nationally certified facilitators of America’s Rising Stars (a Student Leadership developmental curriculum).

My passion is to help others connect their passion to their purpose to double performance. As The small business coach in Chicago, my clients have easily doubled their performance. Since our greatest resource is our young people, I am now working with large urban schools to generate the same results.

Education Background

  • Graduated with honors from Purdue University with a B.A. in Education
  • Earned M.S. from Purdue University in Instructional Design and Curriculum
  • Published in the national trade journal, The Supply House Times, and numerous national newsletters
  • Developed seminars and training on diversity, communication, leadership, sales, effective trade show behavior, networking, knowledge management, goal setting and improved educational outcomes
  • Co-authored M.A.G.I.C.A.L. Potential: 7 Capicities for Living an Amazing Life Beyond Purpose to Achievement, to be available in 2006
  • Working a another book focusing on performance in public education
  • Speaker in a national bureau - Resource Associates Corporation

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